Jamie Stone

Copywriter, content strategist + writer specializing in 
beauty, lifestyle, wellness, shopping, and ghostwriting.  

Select Clients |

Select Clients |

Dermalogica

Dermalogica

DIME Beauty

DIME Beauty

Naturium

Naturium

SŌM SKIN

SŌM SKIN

Dr. Jon Marashi DDS

Dr. Jon Marashi DDS

Katherine Schwarzenegger Pratt

Katherine Schwarzenegger Pratt

Roxy Sowlaty Bijan

Roxy Sowlaty Bijan

Tone It Up

Tone It Up

Sunday Riley

Sunday Riley

JOI Hair

JOI Hair

Youthforia

Youthforia

Proactiv

Proactiv

Who is Jamie?

Jamie Stone is a Los Angeles-based copywriter and content strategist specializing in beauty, skincare, wellness, and lifestyle brands. With a career that began in PR and influencer marketing, Jamie has evolved into a sought-after voice for some of the industry's most respected names. She was one of the first beauty bloggers, launching HonestlyJamie.com in the early days of digital beauty content.
She's held copywriting and senior copywriting roles at Dermalogica and DIME Beauty, crafting everything from product packaging and email campaigns to regulatory-compliant messaging and brand storytelling. Her expertise spans the full marketing spectrum: email, SMS/Push, website copy, SEO-driven editorial, social media, video scripts, product descriptions, packaging, and performance-driven content that converts.
As a consultant, Jamie has partnered with brands like BeautyCon, Naturium, Neutrogena, Sunday Riley, Proactiv, Sonya Dakar, Youthforia, HUM Nutrition, Joi Hair, JAFRA, and Barefoot Scientist, bringing collaboration, strategic thinking, and sharp copy to every project. She's also a trusted ghostwriter for high-profile clients, having managed content for Katherine Schwarzenegger Pratt, the founders of Tone It Up, and E!'s Roxy Sowlaty Bijan, among others.
Her editorial writing has been featured in The Daily Beast, TODAY, Refinery29, Women's Health, Shape, StyleCaster, HelloGiggles, Cosmopolitan (print), and BOP/Tiger Beat (print).
When she's not writing the perfect product tagline, you'll find her scrolling TikTok for the latest beauty trends, spending time at the beach, and hunting down the best new restaurants and vintage shops in LA.

Brand Work

Editorial Work

Services

Core Copywriting Services:

  • Product packaging copy

  • Product detail pages (PDPs)

  • Email marketing campaigns

  • SMS/Push notification copy

  • Website copy (homepages, landing pages, about pages)

  • Product descriptions

  • Social media copy

  • Video & webinar scripts

  • Ad copy (digital & retail)

  • Retail display copy

  • Blog writing & SEO content

  • Ghostwriting & thought leadership

Strategic Services:

  • Brand voice development

  • Brand messaging & positioning

  • Content strategy development

  • Editorial calendar planning

  • Regulatory-compliant copywriting (beauty/skincare claims)

  • “Jamie has been a great resource for our brands at The Center. She's great to work with and requires very little back and forth. Her understanding of marketing and her long-standing career in the beauty industry means that when we send her a request, she just gets it and doesn't need lots of extra direction. Her content? Exactly what we're looking for every time.”

    — Emilie Pacheco, VP of Digital Marketing at The Center (Naturium, SaltAir, PHLUR, MAKE Beauty, Prequel, Cyklar)

  • "Jamie has been a trusted colleague and I've been fortunate enough to be able to tap her for numerous projects across businesses throughout the years. She possesses the unique ability to anticipate what consumers want and express it with relevant and relatable curated content. Her years of industry experience and deep roster of influencer relationships (in addition to being an influencer herself) gives her the insight, access and credibility to generate content that helps brands connect with their target audience. She's made my job easy and I appreciate her for it."

    — Melissa Pardo, former Senior Manager of Digital + PR at JAFRA Beauty

  • “I cannot possibly say enough wonderful things about my experience working with Jamie!! We collaborated constantly together on the creative team at DIME. She is an absolute master at capturing a brand's unique voice and bringing it to life with copy that resonates so clearly with their audience. Her copy style guide was pinned to my desktop and became one of my foremost go-to resources throughout my workday. She is organized, prompt, efficient, on-point, and communicative throughout projects. She was always available when I needed her help with quick-turn changes, and despite tight timelines, the brilliance and creativity she brought to every ask — big or small — was absolutely infectious. Jamie is a powerhouse who would be an incredible asset to any marketing team.”

    — Lily Springer, Senior Graphic Design Lead, DIME Beauty